Solutions
Be the name people remember, recommend and want to work for.
A brand is what people say about you when you are not in the room. We help you shape that conversation, for your company, your leaders and your workplace. Clear positioning first, then the identity and voice to carry it everywhere.
The short version
Problem
Plenty of companies do excellent work and still look like everyone else in their category. The logo was made in a hurry, the messaging changes by department and the careers page reads like a legal notice. The result is a brand that needs explaining, which is the one thing a brand should never need.
Solution
We start by working out what you stand for and who needs to hear it. Then we build the identity, voice and guidelines that make it consistent across every touchpoint. Corporate, employer or personal, the method is the same: say one clear thing, and say it well.
Impact
Strong brands shorten the sales conversation, attract better candidates and make every campaign cheaper to explain. We agree what success looks like before we start designing.
Outcomes
A short, sharp statement of who you are for and why you are different.
Guidelines and templates that keep the brand intact as the team grows.
Visual and verbal cues people associate with you, not with your category.
Leaders and teams who know how to talk about the business without a script.
From the blog
Design
Motion can guide attention, explain change and make a brand memorable. It can also slow people down and make some of them unwell. These are the rules we hold every animation to.
Branding
Stock photos of smiling people won’t fill your roles. Specific role pages, real team voices and an honest hiring process will. Here’s how to build a careers presence candidates believe.
Not necessarily. Many brands need sharper positioning and better consistency more than a new mark. We review what you have and only recommend a redesign if the existing identity is genuinely holding you back.
Corporate branding is how customers and partners see the company. Employer branding is how candidates and staff see it as a place to work. Personal branding is how your founders and leaders show up in their own name. They should tell the same story from different angles.
Most involved at the start, in workshops and interviews, and at key approvals. We do the heavy lifting in between and keep the review rounds focused.
Yes. We can apply the new identity to your website, social profiles, presentations and recruitment material, and brief any other agencies you work with.
Tell us what you’re building or what’s broken. A straight answer, usually within one working day.
