Who we are

We’re called The Web Pundit because we’re the digital experts.

A team of designers, developers and strategists in Bengaluru. We build websites with a point of view, then make sure the right people find them.

Our story

How the Pundit was born

The short version. Keep scrolling to play it.

2020
The world went indoors.
Shops pulled their shutters down. A business that wasn’t online suddenly felt like a ghost: still open, but invisible.
Meanwhile, at Zysk
We were busy building big things.
Our parent company, Zysk, was a product engineering team: heavy applications, serious platforms, the kind of builds that take months.
Then
The calls changed.
Small and growing businesses kept asking us for the same thing: a landing page, a brand, a face people could find online. And they needed it now.
So
A small crew split off.
Zysk’s CEO gave a few of us one job: build bold, beautiful front-ends that bring businesses from offline to online. That crew became The Web Pundit.
One business at a time
Offline to online.
Websites, brands, the first online orders. Watching a business show up on the internet for the first time never gets old.
Today
A website is never finished. We stay.
Your business keeps changing, so your website should too. We listen, we keep it fast and fresh, and we fuss over every button and every tiny animation, because it’s the face of your business.

The facts

The web services arm of Zysk Tech.

The Web Pundit started in 2021 inside Zysk Tech, a Bengaluru software company that builds web and mobile products, AI applications and enterprise systems. It began bootstrapped, with a small team and big ambitions.

Zysk had been building software since 2015. The Web Pundit took the part clients kept asking about most, their websites, and made it a craft of its own: design, engineering, speed, search and the marketing that brings people back.

Being part of Zysk means a bigger bench when a project needs it: engineers, AI specialists and testers down the corridor.

2015
Zysk Technologies starts in Bengaluru on 23 April 2015, “a dream turned reality by hopeful friends”.
2021
Zysk launches The Web Pundit as its dedicated web, branding and marketing unit.
2026
A new Web Pundit: four solutions, a sharper voice, and this site as proof of what we build.

Mission

Make your business easy to find, easy to trust and easy to choose.

Most websites have nothing to say. We take a position, design around it and ship it fast enough that people stay to hear it. Then we keep measuring, because a website is never finished.

How we work

Four things we don’t compromise on

01
Customer-first
Regular catch-ups, demos and feedback sessions. You see the work early and often, not at the end.
02
Process
We work in Scrum sprints, so priorities stay visible and nothing disappears into a black box.
03
Innovation
New tools when they earn their place: modern frameworks, motion, AI, answer-engine search.
04
Service
A dedicated project manager for every client, reachable on phone, email or Slack.

What we do